Thank you for your interest in the Alabama chapter of the Public Relations Society of America. Our more than 170 members include some of the most respected individuals working for the biggest and best companies in our state. We are the #1 resource for communication professionals in Alabama.


Missy Burchart, APRWelcome 2017! I am humbled and honored to serve as your chapter president for what I know will be an amazing year. I speak for the board of directors when I say get ready for a busy year that will require each and every one of us – from Huntsville to Gulf Shores – to make it a success. The board met in December to plan for a year that will be fulfilling both professionally and personally.

One of the events that we’re most excited about is the 2017 PRSA Southeast District Conference! That’s right! The spotlight is on the Alabama chapter as we were was chosen to host the conference this year. The conference theme is "Always On: Strategies to Navigate 24/7 Demands" because that is the world we all live in. All day. Everyday. Conference chairman Kevin Storr and his team have been working diligently to develop what I believe will be a learning and networking event you won’t want to miss.

We anticipate 300 practitioners and students from throughout the Southeast United States to converge on Birmingham from April 19-21. Visit the conference website – prsasoutheastconference.com – to see the impressive lineup of speakers. While you’re there be sure to register now in order to take advantage of early bird pricing that ends on February 1.

In addition to our conference in April, your Alabama PRSA board is working to develop opportunities to engage PR professionals from the seasoned veteran to those new to the practice. Learning opportunities will focus on ethics, diversity, accreditation, what’s new in the field of public relations, challenges our profession faces, and how do we elevate the practice of public relations.

When I met with the board at the end of last year I told them one thing I expected was two-way communication. I expect the same from you. Talk with us – me as your president and the various committee chairs. This is YOUR chapter. We serve you. Working together we will do great things and make 2017 a year to remember.

Missy Burchart, APR
PRSA Alabama Chapter President